AIA Philippines Is All Set for Rock ’n’ Roll Run Manila 2025



MANILA, Philippines — Movement, music, and Manila’s festival energy are set to come together once again at AIA Rock ’n’ Roll Running Series Manila 2025, a much-anticipated run that makes fitness, live music, and local culture feel like one big celebration. As participants gear up, AIA Philippines steps in as this year’s Title Sponsor, bringing simple, enjoyable, and accessible wellness touchpoints throughout the race course.

The 10KM and 1KM Kids distances are officially named AIA 10KM and AIA 1KM Kids. AIA Brand Ambassadors Solenn Heussaff and Wil Dasovich will be lacing up for the AIA 10KM run, together with invited creators and key opinion leaders who will run alongside participants and connect with communities throughout the event.

“At AIA Philippines, we want health to feel achievable and fun, so it becomes something people can actually enjoy, not stress over,” shared Melissa Henson, AIA Philippines’ Chief Marketing Officer. “This kind of experience is a reminder that staying healthy doesn't have to be overly structured or intimidating; it can be fun, social, and something you look forward to."

What to Expect from AIA on Race Day

AIA Philippines will be present throughout the experience, from the starting line all the way to the finish festival. The day will open with warm-up activities to help runners prepare comfortably, followed by AIA Philippines’ on-course Hot Zones, where runners can enjoy small boosts, smiles, cheers, and surprises from different themed stations, such as reward vouchers, music-powered motivation, and even photo-worthy stops to capture milestone moments along the route.

As they move through the course, runners can look forward to lively performances and creative on-ground entertainment, turning every stretch of the route into a uniquely local, high-spirited experience inspired by Manila’s culture and community.

After crossing the finish line, participants are invited to head to the AIA Rethink Healthy Zone, a post-run recovery and experience area designed to help them rest, refuel, and recharge. Here, runners can explore simple wellness activities, enjoy refreshments, take photos, and check out partner booths, including MediCard Philippines, AIA Philippines’ healthcare arm, for light health checks, perks, and post-run treats.

Music to Close Out the Day

The celebration continues with live performances from The Itchyworms, Gracenote, Basti Artadi, and DJ Marc Marasigan, setting a relaxed, music-filled atmosphere for runners, families, and friends to enjoy together after completing their distance.

“Activities like the AIA Rock n Roll Run show how powerful it can be when people move and show up together,” added Henson. “We want to help Filipinos live healthier, longer, better lives in ways that feel accessible, shared, and inspired, not pressured. Having different members of the community - families, friends, experienced runners and beginners enjoy the experience side by side turns it into something truly meaningful.”

The AIA Rock ’n’ Roll Running Series Manila will be held on Saturday, 29 November 2025 in Manila. The event is mounted locally by Sunrise Events Inc., the official race organizer.

Registration and event details are available through AIA Philippines’ official digital platforms and social media channels.

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About AIA Philippines

AIA Philippines (AIA Philippines Life and General Insurance Company Inc.) formerly AIA Philam Life (The Philippine American Life and General Insurance Company), is the country’s premier life insurance company. Originally established on 21 June 1947 and became popularly known as Philam Life, AIA Philippines has earned the trust of customers for its financial strength, strong brand name, and ability to deliver on its promises.

AIA Philippines has PHP 257.76 billion in total assets and PHP 57.35 billion in net worth as of 31 December 2024 while serving nearly 1.2 million individual policyholders and nearly 800,000 insured group members. AIA Philippines understands the needs of its customers and provides holistic solutions that include life protection, health insurance, savings, education, retirement, investment, group, and credit life insurance. It also offers bancassurance through its subsidiary, BPI AIA Life Assurance Corporation (formerly BPI-Philam Life Assurance Corporation).

Based on the unaudited reports submitted to the Insurance Commission as of 31 December 2024, the combined total premium income of AIA Philippines and BPI AIA was at PHP 29.77 billion. AIA Philippines is a member of AIA Group Limited, the largest independent publicly listed pan-Asian life insurance group.

AIA PH and BPI AIA are regulated by the Insurance Commission.

About AIA

AIA Group Limited and its subsidiaries (collectively “AIA” or the “Group”) comprise the largest independent publicly listed pan-Asian life insurance group. It has a presence in 18 markets – wholly-owned branches and subsidiaries in Mainland China, Hong Kong SAR(1), Thailand, Singapore, Malaysia, Australia, Cambodia, Indonesia, Myanmar, New Zealand, the Philippines, South Korea, Sri Lanka, Taiwan (China), Vietnam, Brunei and Macau SAR(2), and a 49 per cent joint venture in India. In addition, AIA has a 24.99 per cent shareholding in China Post Life Insurance Co., Ltd.

The business that is now AIA was first established in Shanghai more than a century ago in 1919. It is a market leader in Asia (ex-Japan) based on life insurance premiums and holds leading positions across the majority of its markets. It had total assets of US$328 billion as of 30 June 2025.

AIA meets the long-term savings and protection needs of individuals by offering a range of products and services including life insurance, accident and health insurance and savings plans. The Group also provides employee benefits, credit life and pension services to corporate clients. Through an extensive network of agents, partners and employees across Asia, AIA serves the holders of more than 43 million individual policies and over 16 million participating members of group insurance schemes.

AIA Group Limited is listed on the Main Board of The Stock Exchange of Hong Kong Limited under the stock codes “1299” for HKD counter and “81299” for RMB counter with American Depositary Receipts (Level 1) traded on the over-the-counter market under the ticker symbol “AAGIY”.

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