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SM City Baguio's rainwater treatment facility: A model for water sustainability

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  SM City Baguio's groundbreaking rainwater treatment facility has treated over 17,000 cubic meters of rainwater into drinkable water. SM City Baguio is making significant strides in water stewardship with its innovative rainwater treatment facility (RTF), launched in July 2023. In the months since, the facility has already processed over 17,111.80 cubic meters of rainwater – equivalent to 7 Olympic-size swimming pools, or enough to fill over 6,800 standard water tankers – into potable water for the SM mall’s operations and for their lessees’ use.   This initiative supplements the mall's water supply from the Baguio Water District and significantly contributes to the city's water security and the safety of its residents. Located at the mall’s basement level, the RTF provides 30% of the mall’s total monthly average requirement for clean water that is safe for consumption and food preparation.         "There is a critical need for reliable and ...

Create waves of positive change with SM at the 2024 International Coastal Clean-Up

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The International Coastal Clean-Up (ICC) is back for another year and is shaping up to be the biggest one yet, taking place simultaneously on September 21 in 15 different SM Supermalls across the country: SM By the Bay at SM Mall of Asia Complex, SM Tuguegarao Downtown, SM City Tuguegarao, SM City Bataan, SM City Olongapo Central, SM City Olongapo Downtown, SM City Sorsogon, SM City Legazpi, SM Daet, SM City Puerto Princesa, SM City Roxas, SM City Cebu, SM City Seaside Cebu, SM City Mindpro, and SM City General Santos. Together, we can make a significant impact on our oceans and create a cleaner, healthier environment for all. In 2023, SM Cares recorded more than 100,000 kg of trash collected with the help of an estimated 17,000 total volunteers from 15 SM Supermalls nationwide. This year, in celebration of its 20th year of supporting communities and creating a positive impact on the environment, SM Cares aims to double the amount of solid waste collected to 200,000 kg, eyeing a volunt...

SM Prime: Engineering a sustainable future

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Sustainability has become a driving force across every industry. For SM Prime Holdings, Inc. (SM Prime), one of Asia’s leading integrated property developers, sustainability is elevated through a strategic framework that leverages the company’s extensive operations, significant economic impact, and cultural influence.   SM Prime’s sustainability journey began in the 1990s, guided by a focus on resilience and practicality. The company has always valued substance over style, favoring strategies grounded on real-world application rather than flashy, short-term fixes.  Its strategy is built on what truly matters to the business and the community it serves, ensuring that its sustainability efforts are both effective and enduring.   In its 2023 Annual Integrated Report, SM Prime introduced its Sustainability Ambition Roadmap with a clear and powerful message: Together for a sustainable future – aligned with its vision of creating and managing innovative, sustainable, and i...

Embracing net zero: The Philippines' urgent call to climate action

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  Using solar panels or other renewable energy sources lowers the carbon footprint, leading to reduced greenhouse gas emissions and decreased reliance on non-renewable energy. As we enter the typhoon season, recent extreme weather events have once again underscored the Philippines' vulnerability to such conditions. As the nation grapples with the potential aftermath, it is clear that being part of the global conversation on achieving net zero emissions is imperative. This typhoon has highlighted the urgency for the Philippines to be an active participant in the fight against climate change, not only to mitigate future impacts but to also contribute to global solutions.   The concept of net zero refers to balancing the amount of greenhouse gases emitted with an equivalent amount removed from the atmosphere. For the Philippines, a country frequently in the crosshairs of severe weather, achieving net zero is a crucial step towards enhancing climate resilience. The recent typhoon ...

SM Prime joins global conversation on building sustainable cities for the future

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  (L-R): Moderator Efraim Roxas, Environmental, Land Use and Urban Planning and Development Bureau (ELUPDB) Director Mylene Rivera, SM Supermalls’ President Steven Tan, and Tohoku University Professor Jeongsoo Yu SM Prime Holdings (SM Prime) played a pivotal role in advancing sustainable urban development by hosting the 7th annual Association of Pacific Rim Universities – Sustainable Cities and Landscapes (APRU-SCL) 2024 Conference and 3rd International Conference on Human Settlements Planning and Development (ICHSPD) at SMX Convention Center Aura. This prestigious event, organized by the University of the Philippines Los Baños (UPLB), brought together over 300 experts to discuss innovative solutions for building greener and more resilient cities. Focused on the theme "Advancing Sustainable Cities and Communities Through Science, Technology, and Innovation," the conference highlighted the importance of collaboration in addressing urban challenges. SM’s commitment to sustaina...

Hurry! Pre-order HONOR 200 now to get FREE JBL Soundgear Frames, only until July 26 AI Portrait Master HONOR 200 is now official in the Philippines starting at Php 24,999!

   Manila, Philippines, July 23, 2024 – The launch of the AI Portrait Master HONOR 200 in the Philippines was a huge success and the global technology brand is giving away FREE JBL Soundgear Frames worth Php 9,499 when you pre-order HONOR 200 from July 17 to 26, 2024! HONOR 200 and HONOR 200 Pro are priced at Php 24,999 and Php 29,999 respectively. “HONOR 200 is equipped with advanced hardware and meticulously co-engineered AI-powered software that recognizes even the most subtle nuances of lighting. We are excited for the HONOR 200 to revolutionize portrait photography in the country,” said Stephen Cheng, Vice President of HONOR Philippines. The HONOR 200 Pro features a 50MP Portrait Main Camera with a Super Dynamic H9000 Sensor, enabling users to capture compelling images with the perfect balance of light and shadows in even challenging lighting scenarios. With support for 4-in-1 pixel binning technology with a pixel size of 2.4μm, users can capture intricate details in thei...

New Chapter Begins: Big Bad Wolf Continues Hunt for 1M Readers at First-Ever Filinvest Tent Book Sale

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Manila, Philippines — Big news, Wolfies! Big Bad Wolf has officially landed at Alabang for the very first time! In pursuit of its mission to reach 1M new readers in 2024, Big Bad Wolf takes the world’s biggest book sale to the South at the Filinvest Tent in Alabang from August 23 to September 1, from 10:00 AM to 12:00 MN. The opening of the book sale attracted a vibrant crowd of book enthusiasts and budding readers alike, all eager to explore the selection of titles available at budget-friendly prices. Metrobank returns, offering credit cardholders an exclusive 0% 3-month installment promo for single-receipt purchases worth at least P3,000 at the Big Bad Wolf Filinvest Book Sale. Swedish furnishing brand IKEA is also heading to Alabang to give Wolfies from the South a special treat! The Big Bad Wolf Filinvest Book Sale is part of Big Bad Wolf’s broader campaign to promote literacy and nurture a love for reading among people of all ages. The Filinvest book sale is the latest in a series...